The U.S. hospitality industry has seen a considerable resurgence in years following the recession. We continue to see increasing capital expenditures, and RevPAR trends are on track for the seventh consecutive year of growth, according to the JLL 2016 U.S. Hotels Perspective. Many investors consider liquidation, acquisition or new construction options versus renovation projects, with the concern that many of these projects can be complex with hidden complications, and an improving economy mixed with younger demographics may better support an all-new product.
This often begs the question, “Is a renovation really worth the investment?” The answer is a resounding, “Yes!”
The proof is in the pudding, as they say, and the recent sale of The Graham Hotel in Georgetown is a strong indicator. BBGM provided turnkey Architectural and Interior Design services for the recent renovation project at the property, which increased the room count to 57 keys, as well as adding a new restaurant and rooftop bar for the boutique hotel. According to Mast Capital and the Washington Business Journal, the hotel’s profitability quadrupled following the renovation. This statement is confirmed through the sale price, which commanded an impressive $649,000 per room.
The Washington Business Journal provided detailed coverage on the sale, as well as information on recent comps in the region.
When it comes to modern-day hotel accommodations, it is an understatement to say that appealing to the business traveler is critical in many markets. BBGM Principal Bruno Grinwis recently authored an op-ed piece for Hotel News Now, discussing the role of technology needs in improving the business traveler's experience.
An excerpt from the article:
Business travelers are no longer impressed with having access to a printer and a conference center, they want the ability to host a virtual meeting in their hotel room. By providing guestrooms that can offer not only the relaxation business travelers crave, but also the functionality of a virtual office their jobs require, hotels will increase their business traveler clientele and turn them into loyal and repeat customers.
Here’s a short list of best practices hoteliers can use to attract more business travelers to their properties.
Use technology to improve the check-in process
Traveling for business is tiring. And the last thing your guest wants to experience after a long day of meetings or a long flight is a slow check-in process.
This is why more hotels are adding features that allow their guests to check themselves in. Some hotels even use an app that allows the guests to check-in while they’re on their way to the hotel.
Click here to read the full article.
Click here to learn more about Bruno Grinwis.
Following its debut, the Paséa Hotel & Spa in Huntington Beach continues to garner press attention. The latest article from Hospitality Design goes into detail on design inspiration for the 250 ocean-view guestrooms and suites. MONOGRAM at BBGM Principal Kathryn Mickel provided additional insights on the essence of the design concepts, capturing the California allure of this newest addition to the Meritage Collection.
“The hotel’s design celebrates the culture and the magnificent views of Huntington Beach,” says Monogram at BBGM principal Kathryn Mickel. “We wanted to offer luxurious coastal living with clean lines and elegant materials. Our designs incorporate the local area’s charm and were based on our interpretation of a modern California beach house.”
The design includes local artwork, distressed wood finishes, and teak accents. Included among the guestrooms are eight luxury one-bedroom suites and the 1,900-square-foot penthouse suite.
Click here to learn more about the MONOGRAM design.
Construction Today had a chance to speak with President of R.D. Olson Construction Bill Wilhelm, going into detail on the Irvine Spectrum Marriott development. The full-service Marriott hotel will be a great fit for both business and leisure travelers, following its ambitious design and construction schedule. MONOGRAM at BBGM is providing Interior Design services for the project.
An excerpt from the article by Alan Dorich:
The hotel’s design is still being developed despite the construction process being underway, something to which R.D. Olson Construction is accustomed. “We’re part of that frontier team, out there working with ownership and Marriott on finishes, textures, colors and other elements that will give this property the ‘wow factor’ it needs to be cutting-edge and exceed guest expectations,” he says.
This design/build approach has become more common in the travel industry, as hotels want to stay in tune with what is popular with guests. “In about 80 percent of hotels that R.D. Olson builds, we’re in the trenches during the design phase, trying to make the concept the most successful it can be,” Wilhelm says.
In the case of Irvine Spectrum Marriott, the interior design will celebrate the rich history of the Irvine Ranch, in keeping with R.D. Olson’s dedication to paying homage to the communities in which its hotel projects are located.
Click here to read the full interview.
Click here to learn more about the design from MONOGRAM at BBGM.
The Washington Business Journal walks us through a sneak peek of the renovation and repositioning of the former Savoy Suites, to the Kimpton Glover Park Hotel.
Led by BBGM, the renovation project entails a refresh of the guestrooms and public spaces, including an all-new lobby, restaurant, meeting spaces, and a 200-seat ballroom. As previously covered by Washington Business Journal, the hotel will also be home to one of DC's hottest new rooftop venues.
An excerpt from the Washington Business Journal:
While the renovation of the rooms is complete — the hotel remained open during the revamp — some parts of the property are still a work in progress. The planned restaurant in the hotel, a coastal Italian restaurant from chef Michael Schlow, called Casolare, is set to open in July; and a 200-seat ballroom off the lobby, to be called the Walnut Room, isn’t quite finished yet. A lower-level gym space from Urban Athletic Club is also complete; hotel guests can work out there for free or join one of the classes at a discounted price, and the gym is also open to members from outside the hotel. The hotel is Kimpton’s 10th in the District and the first outside of the traditional urban core or other tourist-heavy neighborhoods such as Capitol Hill.
Click here to read the full article from Washington Business Journal.
Following a nine-year hiatus and massive renovation, The Watergate Hotel has reopened and is already turning heads. Bloomberg's latest interview with Euro Capital Properties founder and owner of The Watergate Hotel, Jacques Cohen, dives into the challenges and opportunities of the project.
BBGM was the Architect on the project, which entailed a $125M renovation to the property. Mr. Cohen goes into detail about challenges regarding demolition and expansion of public areas and event spaces. With spectacular views of the water, the property boasts an impressive rooftop bar and pre-function spaces, in what Mr. Cohen refers to as a much-needed luxury lifestyle hotel for Washington, DC.
The top-to-bottom 1960's branding and mid-century modern design further The Watergate Hotel's position as a glamour icon in the hospitality industry. Watch the video for additional details on the building's captivating architectural history, and the unique approach taken to restore the hotel to its full potential.
Click here to learn more about BBGM's involvement in the project.
Following a $125M renovation, Washington's Watergate Hotel has reopened, and is nothing short of spectacular. Boutique Design provides the latest coverage on the project, going into detail on the extensive design efforts that restored the famous hotel to its full potential. BBGM was the Architect on the project, providing mid-century modern details that complement the avante-garde architectural style of the building.
An excerpt from the article in Boutique Design:
“The Watergate is undoubtedly one of the most glamorous and illustrious hotels in the world,” says Rakel Cohen, senior vice president of design and development, Euro Capital Properties. “We paid meticulous attention to every detail in its renovation and we're excited to bring our vision to life. Its intrigue is driven by evocative design, from the deep-rooted retro feel to the mystique that lies behind every curve of the hotel's architecture.”
Click here to read the full article on Boutique Design.
FOR IMMEDIATE RELEASE
Media Contact: Ciara Amaral
SCOTTSDALE, AZ June 10, 2016—MONOGRAM at BBGM, an internationally distinguished interior design firm based in Scottsdale, AZ, with an office in Washington, DC recently announced that there will be a ribbon cutting ceremony today at 5pm at the Paséa Hotel & Spa. The hotel is located at 21080 Pacific Coast Hwy, Huntington Beach, CA. The opening party will begin at 6:30pm.
MONOGRAM began their designs for the project in 2014 and it involved 241 guestrooms, eight suites and one penthouse suite. The hotel offers several amenities including a spa, two restaurants, and a roof-top pool.
Huntington Beach is an emerging area rich in culture and offers many outdoor activities. The hotel’s owners are hoping that Paséa’s proximity to the pier and Surf City will draw some of the 16 million visitors the area receives each year. The hotel received high praise before it even opened its doors as CNN included it on its list of Best New Coastal Hotels.
“The hotel’s design celebrates the culture and the magnificent views of Huntington Beach,” said Kathryn Mickel, Principal at MONOGRAM. “We wanted to offer luxurious coastal living with clean lines and elegant materials. Our designs incorporate the local area’s charm and were based on our interpretation of a modern California beach house.”
Paséa Hotel & Spa is owned by Pacific Hospitality Group and R.D. Olson Development. MONOGRAM worked alongside several designers and architects who worked on various areas of the project.
Since 1987, BBGM, an internationally distinguished architecture and interior design firm based in Washington DC, has made a name for itself providing innovative hospitality, residential, and workplace design to its clients worldwide. BBGM’s merger last year with MONOGRAM has deepened the firm’s impact in the luxury hospitality industry, both domestically and internationally. With its location in Scottsdale, Arizona, MONOGRAM delivers to BBGM a tight knit team of seasoned design professionals and a portfolio that ranges from guestrooms at Lansdowne VA, spas in Hawaii and casinos in Aruba, to luxury villas in Dubai.